Every week, same problem.
I’d check the flyers. I’d see what was on sale. And I still had no idea what to cook for dinner.
I’m a parent. I cook for my family. And like a lot of parents, I was stuck in this weird grocery loop — bouncing between store websites, trying to compare deals, screenshotting half the flyer, forgetting half of what I saw, and still ending up at the grocery store without a real plan. Spending more than I wanted to. Wasting food. And most nights, just winging it.
It wasn’t that the information wasn’t out there. It was everywhere. Flyers from every chain. Weekly rabais scattered across a dozen apps and websites. The problem was that none of it actually helped me answer the only question that mattered on a Tuesday at 5 p.m.:
What are we eating tonight, and how do I not overspend this week?
So I built something to fix that.
Start with the deals, then build the meals
It’s called Samoto. You open it, you see what’s on sale near you this week, and it tells you what to cook from those deals.
That’s the whole idea. Start with the deals. Build your meals around them.
Most recipe apps do it backward. They ask you what you want to cook, hand you a shopping list, and send you off to buy whatever the recipe demands — often at full price. Samoto flips that. We look at what’s actually discounted at your local grocery stores this week, and we help you plan meals around those real prices.
It’s a grocery flyer app for Canada, but it’s also a meal planner that actually uses the flyer. It’s an AI meal planner based on grocery deals, built for real households with real budgets and a real Tuesday-at-5-p.m. problem.
What’s inside
Five things, all working together:
- A digital flyer table — every deal from your local stores in one place, searchable and sortable. No more flipping through PDFs.
- AI-powered recipes based on grocery sales — tell it what you feel like eating, and it suggests meals built from this week’s discounts.
- A meal planner using grocery flyers — plan your week around real prices, not wishful thinking.
- A shopping list that knows what’s on sale and where.
- A watch list for the products you buy every week, so you know the moment they drop in price.
All of it is built around one idea: grocery savings should not require a spreadsheet.
Why this matters more in Quebec and across Canada
Groceries are expensive right now. Everyone feels it. The price of feeding a family has quietly become one of the biggest monthly stressors in most households, and the tools to manage it have not kept up.
Samoto is a made-in-Quebec project, built bilingual from day one because families here deserve a real tool in their language — not a half-translated afterthought. Whether you’re looking for aubaines d’épicerie in Montréal, grocery deals in Toronto, or rabais d’épicerie anywhere in Québec, the goal is the same: help you spend less, waste less, and stop winging it at 5 p.m.
This is the start, not the finish
I’m writing this on launch because I want to be honest about where we are. Samoto works. The five core features are live. People are using it. But it’s also early — which means the next few months are going to be shaped as much by the people using it as by the people building it.
If something’s confusing, I want to know.
If a store is missing, I want to know.
If an AI recipe suggestion misses the mark, I want to know.
I’m not building this in a boardroom. I’m building it in my kitchen, because it’s the app I wanted for my own family, and because I think a lot of other families want it too. The early users shape everything — the features, the language choices, the priorities. That’s not a marketing line. That’s just how a small project with big ambition actually gets better.
If you’re feeding a family and you’re tired of the grocery guessing game
This was built for you.
It’s a grocery savings app for Canada, yes. It’s a grocery price tracker. It’s an AI meal planner. But more than any of that, it’s a tool for the people doing the quiet, invisible work of feeding a household every week — and deserving a little help.
Try it at samoto.app. Tell me what works. Tell me what doesn’t. Tell me what meals you cooked this week because something was on sale.
